My Recce

Target Audience

Our Adverts target audience is a similar audience to the tv show Bid Tv. Our advert encourages people to buy our product (chest of draws) as soon as possible. we plan to show our advert on websites such as youtube and other video hosting websites. Our adverts will appear on videos such as diy videos and furniture videos.

Advert

Storyboard

AD Script

TV commercial script

Part 1 (Chris)

Camera zooms in on chest of draws, and then fades out to Chris’s face, “hello there, I’m Chris Thorpe proud owner of this unique chest of draws, this may seem like any other chest of draws to you, but it is actually quite special”. Camera fades back in and then proceeds to zoom in on its different features such as the spacious storage compartments. Chris then proceeds to describing each compartment and its qualities. 

Voice over: Background music that fades as speaking takes centre stage.

Part 2(Jay)

Camera zooms out of chest of draws, chris begins to tell potential buyers the price of the product and where you will be able to buy it. ‘ this product is being sold for just £399! and it arrives ready made. This product is sold at all major furniture stores across the UK (free UK delivery). Reduced prices are available during a limited time only!’

Part 3 (Amy)

Amy records whilst Jay is taking part in the commercial.

(Chris wrote Part 1 of the script)

(Myself (Jay) wrote Part 2 of the script)

(Amy wrote Part 3 of the script)

Booking Forms

I took this photo using a camera provided by the school (Nikon coolpix).

Our group were all available in the third period on the 24th of may and were all able to record and edit our advert at this time.

Contingency plans.

Missing personnel: We would replace Him/Her with a temporary replacement.

Broken equipment: Replace with alternate equipment and if necessary, pay for damages.

Bad weather: in the event of heavy rain or snow, we would suspend recording date.

Sickness: In the event of an illness in a group member we will refer to the missing personnel list.